While I began my career as a graphic designer and illustrator, I never felt intellectually challenged enough, so I ultimately earned my MBA. But spending my days in spreadsheets didn’t enable the creativity I craved. So I found my home in marketing, where I can tap into both sides of my brain and where I relish the time I spend in creative reviews as much as I do in dashboards.

And as a lifelong marketer, I’ve had the opportunity to work on some of the world’s biggest brands — Nike, Adobe, American Express, and Meta (and even MTV, when it meant something). Along the way, I’ve learned about the power of human insights, storytelling, connecting with culture, and, ultimately, that a brand is so much more just a logo, but is the ethos of a company — every single customer experience.

I’ve also had the privilege of having been at the forefront of every revolution in marketing — from the advent of digital marketing at Digitas, to the inception of social marketing at Meta, and now the explosion of generative AI at Adobe. It’s taught me to drive change, be open to new ways of doing things, and chart new territory.

But the most important thing I’ve learned in my career has nothing to do with marketing. I’ve learned how critical it is to invest in people, to give them the tools and the confidence and the inspiration to run through walls and accomplish things they never thought possible.